Sponsorship Opportunities

I’m riding the 2027 Tour of Tours with Le Loop — a three‑week endurance challenge covering 2,935km and 54,000 metres of climbing across the most iconic Tour de France stages ever ridden. Your support helps me take on the biggest physical challenge of my life and raises vital funds for the William Wates Memorial Trust.

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Simon reaches a summit - there will be plenty of those moments!

Why Your Support Matters

Taking on the Tour of Tours is the biggest physical challenge of my life… three weeks of back‑to‑back riding across the most iconic and demanding Tour de France stages ever ridden. Every contribution helps the William Wates Memorial Trust continue its work supporting young people facing hardship and limited opportunities. The William Wates Memorial Trust; ‘Supporting projects that encourage young people experiencing severe disadvantage to keep away from anti-social behaviour and criminal activity, enabling them to fulfil their potential.’ None of your donations pay for any of the event, but knowing that you have donated really spurs me on in my training, and will get me through the event itself. If you are able to support by way of offering kit or access to facilities please click the contact button.

Personal Motivation

My fundraising target is £4,500, and I’m riding the 2027 Tour of Tours in memory of my parents. This challenge is the biggest physical undertaking of my life, and completing it in their name gives every stage, every climb and every long training ride a deeper personal meaning.

I’m supporting the William Wates Memorial Trust because their work with young people facing hardship and limited opportunities reflects values my parents believed in strongly — giving people the chance to grow, to stay away from harm, and to fulfil their potential. Their mission resonates with me personally, and with the years I spent working in public service, seeing first‑hand how the right support at the right moment can change the direction of a young person’s life.

Every contribution, large or small, helps the Trust continue funding projects that make a real difference. Your support motivates me through the training and will carry me through the three weeks of riding next July, knowing that each kilometre contributes to something meaningful.

Funding Transparency

I have personally covered all costs of taking part in the 2027 Tour of Tours, including travel, entry fees, equipment and preparation. Every sponsorship contribution goes directly to the William Wates Memorial Trust through my official fundraising page, and none of it is used to fund my participation in the event.

How to Sponsor

If you’d like to support me directly as I take on the biggest physical challenge of my life, you can become a Gold, Silver, Bronze or Personal Sponsor. All sponsorship contributions are made through my official William Wates Memorial Trust fundraising page, using the Donate button below. Corporate Sponsors are recognised on this site, on my jersey, and will also appear on my William Wates Memorial Trust fundraising wall.

Corporate Sponsorship Tiers

Gold Sponsor £500+

As a Gold Sponsor, your support plays a major role in helping me take on the Tour of Tours. Benefits include:

  • Large logo placement on my jersey

  • Featured logo on this website

  • Dedicated sponsor mention in blog posts

  • Social media shout‑outs

  • Priority placement in the sponsor list

Silver Sponsor £250

Silver Sponsors provide essential support for the challenge and the charity. Benefits include:

  • Medium logo on my jersey

  • Logo displayed on this website

  • Mention in blog posts

  • Sponsor list placement

Bronze Sponsor £100

Bronze Sponsors help cover key preparation and event costs. Benefits include:

  • Small logo on my jersey

  • Name listed on this website

Supporter £25+

Supporters contribute directly to the fundraising effort. Benefits include:

  • Name listed on the supporter wall

Personal Sponsorship

Personal Sponsors are friends, family and supporters who want to help me take on the biggest physical challenge of my life. Benefits include:

  • Name listed on the William Waites Personal Sponsor page wall

  • Optional short message of support

  • Updates through the blog as training progresses

  • Every penny helps

Reclaim Gift Aid

If you are a UK taxpayer, the value of your donation can increase by 25% under the Gift Aid Scheme - at no extra cost to you, ensure to tick the Gift Aid box when you donate.

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Thank You to My Corporate Sponsors:

A sincere thank you to my corporate sponsors. Some have supported the William Wates Memorial Trust with direct financial donations, while others have generously provided kit, or prizes that I will be using in fundraising activities, all of which will help raise further funds for the Trust.